Kobe Bryant appeared in "Here Comes the Neighborhood", as one of the rich people who moved to South Park. He appears again in "Sexual Healing", in which he is at a Sex Addiction Counseling Center with Kyle and Butters, learning that his sex drive is because of the "Wizard Alien".
Kobe wears a purple "warm-up" suit. He also wears a spherical earring on his right ear.
In "Sexual Healing", Kobe was revealed to be a sex addict. In "Here Comes the Neighborhood", it was unveiled that he is very fickle, moving to an entirely different town simply because Snoop Dogg suggested it.