The store is owned and operated by hunting aficionado Jimbo Kern. Herbert Garrison was a customer who bought a rifle from Jimbo's Guns, in an attempt to assassinate Kathie Lee Gifford. The reason for which was Gifford upstaged him at a talent competition when she and Garrison were children.
Eric Cartman buys a .22 caliber rifle for protection against Patient Zero and Jimbo explains the Stand Your Ground Law.
- The building is brown in color with a wagon wheel out front.
- The store has a new modern look in the episode, "World War Zimmerman".